![]() Huge hopes were pinned on the logo as part of the brand’s visual identity. After all, the “green,” unknown service had to speak for itself. The project itself started a few months earlier, in December 2009.įrom the first days, the developers tried to make the corporate identity attractive to win visitors’ trust. ![]() As far as we know, Ben Silbermann personally invited the first five thousand users. The debut Pinterest emblem appeared in 2010 when an experimental version of the site was launched – at first closed, and then accessible only by invites.
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